Saw this parked on the street on Park Avenue South today. Seeing “New York House Call Physicians” in action makes it clear that the house call as a service model is coming back. Very interesting concept – I heard about a similar pediatrics-based service last year. Traditional model of centralized health provision where the patient must visit the doctor just doesn’t work for many people (the home bound elderly or busy professionals being two good examples). Love the URL — “Doctorinthefamily”. Great choice too of vehicle for the city: fits anywhere, goes anywhere — smart car, smart idea idea.